RFC replaces raw material exports to China with the supply of deeply processed fish products
Russian Fishery Company is developing the supply of Pollock fillet to the domestic market of China. In total, over last 12 months, RFC signed contracts for the supply of more than 5,000 tons of Pollock fillet to Chinese consumers.
“The development of processing facilities allows RFC to enter new markets for Pollock fillets, both within Russia and abroad, and replace raw materials exports, - commented the first deputy general director of the RFC Saveliy Karpukhin. - We believe that the domestic market of China is a promising area for deeply processed fish products. Considering the growing interest of the Chinese consumer in healthy eating, environmentally friendly, rich in healthy elements wild white fish is the ideal product.”
RFC partners sell the company's products in national retail chains in China and in the food service sector. In particular, RFC’s Pollock is included in the menu of the KFС, China's largest and dynamically developing fast food restaurant chain, as an alternative to classic chicken sandwiches.
As previously reported, RFC is actively developing the supply of deeply processed fish products in various export directions, as well as increasing shipments of such products to the domestic market.